Optimizely is looking for Campaign Marketing Specialist (Account-Based Marketing) 2025 in Dhaka
Job Responsibilities:
- Execute ABM Campaigns: Support the planning and rollout of 1: FEW and 1: MANY campaigns, helping coordinate channels like email, web personalization, paid media, and sales outreach.
- Campaign Operations: Assist with setting up, tracking, and optimizing ABM initiatives using marketing tools and platforms.
- Content and Offers: Work with the ABM team to develop tailored content and value-driven offers that resonate with key accounts.
- Cross-Functional Collaboration: Partner with field marketing and sales to align campaign activities with pipeline goals.
- Sales Enablement: Contribute to creating sales outreach materials, account playbooks, and enablement tools.
- Performance Monitoring: Track campaign engagement, pull performance reports, and suggest improvements based on data insights.
Location:
BangladeshBenefits
- Best-in-class compensation plans
- Two annual festival bonuses
- Recognition and rewards programs
- Vacations days
- Annual Work/Service Anniversary Leave
- Parental leave (both maternity and paternity)
- Health insurance
- Reproductive benefits for both parents
- Volunteering opportunities to make a difference
- Chance to work alongside our incredible global team
- Free communal transport facilities inside Dhaka to and from the office
- Free catered lunch every day
Eligibilities
Job Requirements:
- Undergraduate degree in business or marketing
- 1–2 years of experience in marketing, sales support, or campaign coordination — preferably in a B2B environment.
- Interest in ABM and understanding of how marketing and sales work together to influence pipeline.
- Basic knowledge of digital marketing channels (email, paid media, web) and campaign planning.
- Excellent organizational skills, attention to detail, and a proactive approach to problem-solving.
- Strong communication and collaboration skills; comfortable working across teams.
- Familiarity with marketing automation tools (e.g., Marketo, HubSpot, Salesforce, or similar) is a plus.
For Further Queries
Visit the official link
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